Gamespot’s comeback from decline begins with taking the right steps
A famous retail icon of the United State of America is GameSpot, this video gaming website has paved the way for modern gaming. Both old and newly released video games’ info, news, previews, reviews are there on the site for users to know which game is the hottest for that season. Three elite people joined forces to create the website and launch it to the public about 25 years ago being produced by ZDNet. Users that have played so games or hoping to can also add their comments on the site along with GameSpot’s staff’s comments on such games. The website won an award for being the best gaming website in the United States on the 2nd spike TV’s awards show. After then, GameSpot has gone on to win several other Webby awards for being so good at analyzing games, bringing the community together.
12 years ago, it was proven that the number of visitors to the site rose to six million per year, said: “complete study”, this is a massive success on their part. But ever since, a decline has been observed in their terms and operations, the site is not as it were before. GameSpot is losing lots of financial opportunities in varied markets due to their bid to reach many citizens. They’re not the only gaming site providing these services to Americans, and because they’ve not dived into other options, GameSpot’s competition is rising above them. Sites such as indie gaming is rising, leaving GameSpot behind in the market, poising real threats for the system to survive the next couple of years. To top that up, their major stream of profit comes from games trade-ins but people have evolved with tech and are not involved much in trading games again.
It may be expensive to get products on GameSpot because they provide lots of quality products. Retailing is a business that’s declining in this era, GameSpot as an example needs to plan ways to minimize losses by cutting down the labor force. To survive the next couple of years with the developing system, they need to transcend into a digital publication system as others are. Users have complained that their game rating has lost the quality it used to hold, these days a low-class game can have high ratings deceiving users. Games of high ratings and incredible graphics with storyline will have low ratings, this has driven most customer from using the site. Customers leave reviews that the platform has declined in rating games annually, losing intel on what a top-notch game is like.
Reasons, why Gamespot has lost clients and looking like they’re dying, is because these clients have complained of being fooled by the site. Terms of services date that users on the platform need to be above the age of 13 to register and use the website to their advantage. Although there’s no place for clients to prove their age when registering, this can be seen as a flaw in their system leading to their demise. Invention of user blog features made a huge headway for the increment of user interaction. Allowing a user to track another to see updates of some other great blogs.